We all know what circuses are; diverse entertainment shows that usually include trained animals. But do we really find it entertaining watching animals that have been abused? Circus Roncallo had an amazing idea of replacing abuse with magical holograms.
More info: roncalli.de
Circus Roncalli had been using animals since 1976, but recently they figured they had enough and that they want to do things differently. They aid to fight against animal cruelty in the circus world.
They Circus still displays beautiful animals and acrobats, but for the first time, there are no real animals, no abuse. The circus created 3D holographic images, to provide a cruelty-free experience. The 3D magical images are brilliantly displayed in huge holograms with 360° visibility so the entire audience can see the show.
TAG/TRAUM agency teamed up with Bluebox and Optoma and installed huge laser projectors that create an unforgettable experience.
“We have been using Optoma projectors for 6 years and have consistently had a very positive experience in price, performance, and reliability. We needed a high contrast projector with great colors for the 3D effect and the ZU850’s 2,000,000:1 contrast is perfect for this project.” Said Birger Wunderlich at Bluebox.
By doing that, they aid to increase circus animal abuse awareness. The goal was that people will know that the entertaining show they see in the circus is the outcome of animals’ sufferance and unsanitary conditions.
People who are active in the animal rights world claim that circuses keep the animals in horrible conditions and even beat and starve them.
There are also pioneer legislations evolving in the matter at hand; A law proposal in the United Kingdom which bans circuses from using wild animals.